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What's Your Customer Experience IQ? Best Practices

Customer Experience

We've all been customers who have heard the phrase "customer service." Customer experiences go above and beyond customer service. A customer's experience involves a whole journey of how the company is thought of before, during, and after any direct interactions with employees or associates. Customer experience also involves internal customer relations which are employee relations that consider how employees treat and provide services to one another.

For our purposes in this article, the word "client" could be used interchangeably with the word "customer." Managing a great customer experience involves three major areas: Welcoming and Accepting Customers, Demonstrating Knowledge of Products and Services, and Resolving Conflicts. Use the checklist on the next page to see how many areas you can demonstrate effectively.

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